Our motive is to always pay homage to the greats that have given us so much to enjoy in this culture. This is our latest iteration.
The subject of our first hoodie release is none other than J. Cole and the Dreamville crew. Cole first got signed to ROCNation in 09', since then he's given us nothing but classics; from "The Warm Up" all the way up to his latest release "KOD". We've been more than fortunate to see Cole grow as an individual as well as an artist. He's even pushed the envelope further in introducing us to a slew of additional artists under his imprint "Dreamville records". J.I.D, Bas, Ari Lennox and EARTHGANG have already carved a lane for themselves in the industry and garnered their own respect, with luck they'll continue to give us some amazing music. We hope you love Dreamville as much as we do, and enjoy the hoodie just as much as we enjoyed making it!